Imagine a business proposition where you were to invest once and reap the benefits from it year after year. What if we were to tell you that with one explainer video you can re-purpose your businesses needs and objectives in 5 different ways? Sounds unbelievable right? Well, with the booming growth of business explainer videos, companies and start-ups are constantly turning towards making their business communication more visual.
Videos are processed 50,000 times faster than text thus creating a stronger mental footprint. Here are five amazing ways to re-purpose your explainer videos-
- Social Media Promotion– On an average a visitor lasts on your site for a maximum of 8 seconds. An engaging video delivering your business idea in a simple and straight forward manner helps fostering better understanding. Videos form the strongest marketing content, because they are highly shareable across several platforms. By embedding advance insights and tracking tools you can easily analyse your social media performance.
- Boost Your Web Presence– When you integrate an explainer video into your landing page it leads to better sales conversion rates. Over the years Google has prioritized video centric websites over others. Video-content is more likely to make your business rank within the first 53 searches, it also reduce bounce rates and increase user engagement.
- Investor/Board Presentation-With explainer videos you can instantly liven up your pitch. Explainer videos convey your point across easily and helps establish your business value graphically in front your investors or board members.
- Email Marketing/Signatures– When you embed your video link with your mail it helps in earning better click-through rates. This is a penetrating marketing tool because videos tend to go viral very quickly. Adding the link to your mail helps in establishing your company as a brand.
- Sales Pitching– It is believed that 85% of the visitors are more likely to buy a product after watching the video. The problem-solution approach establishes a line of causality. This helps in establishing the effectiveness and USP’s of your product, adding more leads to your sales funnel.
Step up and simplify communication with business explainer videos to get visible, rank better, and earn more organic traffic.