The Role of Color Psychology in Video Marketing

Content Reigns Supreme in Video Marketing. What if, however, we informed you that the colors you pick for your videos can have a significant influence on the feelings and judgments of your audience? Welcome to the intriguing world of video marketing color psychology, where well-chosen color combinations may make or ruin your marketing efforts. Let’s […]

Video Marekting Trends

Video Marketing 2023-24: Trends to Follow for Higher ROI

Over the last few years, the importance of video marketing has been in full swing. This medium of marketing has dominated the entire digital world & emerged as the most powerful marketing tool for every brand. According to Wyzowl’s research, 93% of marketers say that video has become an important part of their marketing strategy. […]

Training Videos Production

Maximizing Employee Engagement and Productivity: Benefits of Corporate Training Videos

“An organization’s ability to learn, and translate that learning into action rapidly is the ultimate competitive advantage.”- Jack Welchur In 2019, a PWC-led survey revealed that nearly 79% of the CEOs worldwide were concerned about the lack of skills threatening the growth trajectory of their employees. The good part here is that nearly 57% of […]

Video Marketing and SEO- Boost Your Rank and Increase Your Website Traffic

What is Seen is Sold! “Video marketing is a powerful way to humanize your brand and connect with your audience on a deeper level.” – Jon Buscall With statistics showing that Video can increase organic search traffic by 157%, they have become an increasingly popular and powerful tool for improving website engagement, reducing bounce rates, […]

E-Learning

E-learning Videos – Educating India beyond Organised Curriculums

Being the 2nd largest market for e-learning in the world, India has seen massive growth in online learning in the past couple of years. Since the arrival of the pandemic and the lockdown series, the development of e-learning platforms has been increasing prevalently. E-learning is not limited to just students, they comprise various courses and […]

Factory Shoot

How Video Marketing Can Benefit Your Manufacturing Business- The Video Factory Strategy

“Video is the future of content marketing. That’s why it’s crucial to understand the impact video can have on your sales.” – James McQuivey, Forrester Research VP and Principal Analyst. Did you know videos can increase a person’s understanding of your product or service by 74%? Video marketing allows you to reach a much wider […]

Video marketing strategy, video strategy, video content, importance of video marketing, video marketing for business, video production company

Video Marketing Strategy: The Complete Guide for 2021

Over the last few years, the importance of video marketing has been in full swing. This medium of marketing has dominated the entire digital world & emerged as the most powerful marketing tool for every brand. According to Wyzowl’s research, 93% of marketers say that video has become an important part of their marketing strategy. […]

animated video for ecommerce business

How Can Animated Videos Benefit Your Ecommerce Business | Video Factory

Are you wondering how animated videos for ecommerce can escalate your business in this oversaturated digital space? In this article team Video Factory will share the benefits ecommerce businesses can hold by leveraging the power of animated storytelling. During the pandemic, practically all businesses shifted to an online market, making ECommerce a fiercely competitive field. […]

Top 7 Video trends you can’t afford to miss this year

Videos are blowing up as an effective way to increase engagement, simultaneously increasing extra revenue. Video marketing can bring your business on the fast moving track and amplify awareness of your brand enormously. A new study found that, in 2019, more than 80% of traffic will be made up of video. From marketing, advertising and sales to corporate […]

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